SCOPE: Four Seasons is a luxury hospitality group with a well-established and carefully curated brand executed by internal marketing teams. However, individual properties within the organization may have unique on-premise amenities like a spa, salon, restaurant, or bar that often has its own brand and promotional needs, yet no graphic design staff to help them execute their vision.
We partnered with public relations and marketing expert, Jim Guttau, along with other internal marketing coordinators at multiple properties, providing location-specific and cross-property materials that execute the standard and message of the brand.
IN-ROOM MATERIALS (various properties): services brochures, price lists, amenity cards, linen cards
MULTI-MEDIA CAMPAIGNS (various properties): property-specific promotions highlighting various on-site amenities, events, deals, or other promotions
THE SPA (various properties): 16-pg booklet of services with price list insert, brochures, mailers, digital billboard ads, stay in touch cards
LEVEL 3 SALON (specific to Denver): logo design, signage, service menus, promotional cards, brochures
EDGE RESTAURANT (specific to Denver): brunch menu design and accompanying multi-media promotional materials and advertisements, business cards, event-specific promotional materials, check presenters, stay in touch cards, signage
ALLIUM RESTAURANT (specific to Chicago): Instagram and website visuals to announce closure and tease something new coming
